It's important to have an idea
of how your competitors stand within Google's grand scheme of things. Check both PageRank and relevance for any given key term with the PageRank Search tool.
All the tool requires is that you enter a keyword, select PageRank or relevance, and choose the number of results to show per page - it couldn't be simpler. Judge the success of your online campaign by the results, and adjust to achieve better results accordingly.
http://www.seochat.com/seo-tools/pagerank-search/
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