When tailoring an online campaign, you want the best possible information on keywords and your competitors. And for those of you who use Google AdWords, there are few better sources of information than the Google AdWords Keyword Tool.
Just enter a keyword (or phrase) and choose from four possible data display types; the default mode shows the search volume and the state of the advertising competition. Choose wisely from the tool's list, and you'll have essentially have a Google-approved campaign.
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